Beauty by Calvin Klein was launched in October 2010. The fragrance has an inherent seductive touch that is otherwise not found in any of the other Calvin Klein fragrances. The warm, sensuous, and seductive appeal of the perfume is brought about by ambrette seed at the top, jasmine at the heart, and cedar which forms the base notes. The fragrance was introduced by CK for and inspired by mature women and to represent their timeless beauty, self-esteem, and sophistication.